Media regulation theories pdf

Media theories and their relevance to communication practice. A simple economic theory of the negative effects of media con centration might focus on the cost side. Media regulation communication oxford bibliographies. Media regulation has traditionally been sectorspecific. A media conglomerate, media group or media institution is a company that owns large numbers of companies in various mass media. The findings were that kenya currently applies two media systems. Pdf media theories and their relevance to communication. It is the purpose of this paper to describe the various codes of practice which are applied to the media, as well as the systems for promoting adherence to these codes.

Since the 1970s, with the introduction of the economic theory of. They have thus examined the impact of the mass media in. A level students who choose contemporary media regulation are free to study any media texts, theories, case studies, debates and issues, providing they relate to four prompts listed in the oxford cambridge and rsa examination board ocr unit specification p. Foundations of regulation theories of regulation the development and techniques of regulations have long been the subject of academic research. Media theory, policy, regulation and accountability. The chicago critique of public interest regulatory theory is one of the finest. These rules can define a number of different aspects, including placement, timing and content.

Regulation of media content in kenya scholars middle east. Broadcasting regulation and the public interest sage journals. The concept of regulation is believed to suffer from a lack of shared understanding. Selfregulation, coregulation, state regulation osce. Peter lunt is professor of media and communication at the university of leicester, uk.

Firms that own multiple radio stations may find it less costly. We then examine two theories of government ownership of the media. Regulation of the media boundless political science. For purposes of this education resource, the four prompts have been.

Social responsibility theory has been applied to explain the relevance of media regulation. Media theory refers to the complex of socialpoliticalphilosophical principles. The standard public interest or helping hand theory of regulation is based on two. The initiative for this media selfregulation guidebook lies at the heart of my. Describing the complexities of the legal environment does the same. Media regulation is thus closely associated with media policy, the attempt by governments and other official decisionmaking bodies to foster certain types of media structure and behavior, and media governance, the full range of formal and informal mechanisms created in both governmental and nongovernmental settings that aim to organize media systems in particular ways. But alongside my economic and legal analysis of the regulation of the media, entertainment, and telecommunications industries, i also recognize the perspectives and. The mass media are, in classical marxist terms, a means of production which in capitalist society are in the ownership of the ruling class.

His research interests include audience research, popular television, the public understanding of media regulation and media and social theory and consumption research. Advertising regulation refers to the laws and rules defining the ways products can be advertised in a particular region. Two basic schools of thought have emerged on regulatory policy, namely, positive theories of regulation and normative theories of regulation. Visit our website to learn more about this and our other qualifications. In general, the dominant ideas about the obligations of. However, with the development of digital technologies such as the internet, sectorspecific is increasingly being superseded by converged forms of regulation. Media theory refers to the complex of socialpoliticalphilosophical principles which organize ideas about the relationship between media and society. Keywords public interest, regulation, media policy.